Getting into bed with new partners

Convenor: Sophia Tarr

Participants:  Ian, Laura, Sahin, Jane, +2

Notes:

-   Exploring new partnership and stepping outside of one’s comfort zone.

-   Exploring  new partnerships in terms of programming, sponsorships, marketing, audiences etc

-   New partnerships which enable you to forge new links

-   There’s ‘Networking’ and there’s ‘Effective Networking’ – How do you stand out from all the rest? Why should they enter into a new partnership with you? What can they do for you but what can you also do for them – Mutual Partnerships

-   Identifying new audiences/partners and not the usual suspects

-   New Partners – Avoid the Jargon as they might not actually know about your area of work.

-   Ensuring people both inside about out of the sector know about your work

-   Attending events you would not usually go to so as to meet different audiences – You could actually meet your next Sponsor there!!!

-   Doing your research on whose funding who, research on interesting individuals who might be interested in advocating/funding your work.

-   Find adovocates/ambassadors/friends to promote your product/work – word of mouth is a powerful thing

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